THE VCG PODCAST

Thursday, July 26, 2018

How To Use The Kicktraq Hot List To Find Awesome Projects and Boost Your Kickstarter Campaigns




If you want to quickly look at what the hotness is in tabletop RPG games on Kickstarter you need look no further than the Hot List.

The Hot List is where any obsessed TTRPG – Table Top Role Playing Game – fan can find the freshest, newest and hottest games being produced.

It is also a great tool for game designers to leverage to boost their Kickstarter campaigns.

Click on the link from the home page or access it directly by going to http://www.kicktraq.com/Hot List/.



From there you can filter by the category you are interested in on the left- hand side of the page.



The Hot List gives you a quick rundown of the current and previous day’s top 25 Kickstarter campaigns. The lists are hyperlinked to the campaigns and also provide a snap shot of information about the campaign which includes:
  • If the campaign is new
  • If the campaign has increased in ranking
  • If the campaign has dropped in ranking
  • If the campaign is in its same ranking
  •  How long the campaign has remaining

How Does the Hot List Work?


Here is a brief synopsis though of how Kicktraq decides who is on the Hot List.

Getting on the Kicktraq list for RPGs or Tabletop games is a combination of three factors:


Kickstarter/Kicktraq Crossover


If you want to rank on the Kicktraq Hot List you need your backers to also be Kicktraq users.

Encourage your backers to:
  • Share one of the Kicktraq charts and/or encourage backers users to embed Kicktraq charts for your project on websites for maximum exposure.
  • Link to your projects Kicktraq project page 
  • Share your project’s latest funding status via social media using Kicktraq’s social sharing features.
  •  Have backers install the Kicktraq pluginsfor Chrome or Firefox. This embeds one of the charts for each project right on the top of its Kickstarter project page and encourages visits to your Kicktraq project page.


Campaign Momentum


The number of backers and pledges you get from day to day matters as does the momentum your project shows.

If you have consistent engagement and sharing you will sustain momentum and up your odds of landing on the Kicktraq Hot List.


Comments


Comments really matter.

Kicktraq looks at the quantity of comments on your project when determining Hot List status. You need to make sure you are engaging your backers in the comments section answering questions, generating interest and buzz.

You can also drive this to some extent by keeping your project in the news and active in social media.

This will encourage new and existing backers who may use Kicktraq to track projects.

These things ultimately really combine to one ultimate key to getting on the Kicktraq Hot List - backer engagement.

The more engaged and excited your backers are - sharing your projects Kicktraq, commenting on the project etc., the more likely your project will get on the Hot List.

The Kicktraq Hotlist Can Mean Wild Success

If your project gets on the Hot List - and does so consistently - that is a very good sign that your project will get funded and made. This ultimately translates to raving champions for your brand and products.

Achieving the Hot List means you are getting your Kickstarter campaign and business right.


About the Author


Michael Harrington is a cyber security course designer and instructor by trade and an self-diagnosed RPG addict. He first started playing RPGS with the original TSR Dungeons and Dragons back in elementary school.


He does freelance writing on the side and is the author of a book on using Google Earth in digital forensics. His Twitter account is @voidmarked and he’s working on a new website - www.rpgbruh.com.




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